The
millennium year saw a new set of challenges
for the group as the company consolidated
its position after the expansion programme
of mid-late 1990’s by embracing new
ideas such as information technology and the
internet whilst retaining the original values
that made the company successful in the first
place.
2004 saw a time of great
change and challenge for the group with the
culmination of the "Meridian Project"
- a state of the art motor park development
in Trowbridge to house Renault and three other
franchises. The development re-housed three
existing businesses (including Saxon Garage
in Bradford on Avon) and added a new dealership
to the group.
The year of 2004 also saw
a rationalization in terms of the trading
names operated by Renrod Ltd. As of October
1st those branches not already carrying the
name were united under the single trading
title of Platinum.
The aim of Platinum Renault
is to provide a high quality of service to
all customers by employing highly trained
and motivated staff, who know, understand
the relate to the needs of the customer, whether
purchasing a new car, a fleet of vans or require
an indicator bulb replacing.
Throughout Platinum's continued
expansion, plans are constantly in place to
ensure that this high quality and efficient
service provided to customers are maintained
and improved, by embracing new ideas whilst
retaining the original values that made the
company successful in the first place.
The employment of specialists
in the fields of sales, information technology,
finance, used car purchasing, human resources,
aftersales and bodyshop combined with major
investments in training, technologies and
facilities such as the new state of the art
Platinum Trowbridge dealership and ongoing
facility improvements in Bath and Chippenham
ensure that Platinum Renault are well placed
to serve customers in an environment of continuous
improvement in the future. |